Senior Director, Marketing - Field Force Integration

Compensation

: $135,105.00 - $127,920.00 /year *

Employment Type

: Full-Time

Industry

: Executive Management



Known for its scientific and operational excellence, Regeneron is a leading science-based biopharmaceutical company that discovers, invents, develops, manufactures, and commercializes medicines for the treatment of serious medical conditions. Regeneron commercializes medicines for eye diseases, high LDL-cholesterol, atopic dermatitis and a rare inflammatory condition and has product candidates in development in other areas of high unmet medical need, including rheumatoid arthritis, asthma, pain, cancer and infectious diseases.

Summary:

Senior Director of Marketing, Field Force Integration, will contribute to the financial success of EYLEA (aflibercept) Injection and will report to the Executive Director, Marketing. This person will have primary responsibility for the development of strategies and execution of tactical programs directly related to field execution that supports the growth of EYLEA across indications.

Responsibilities:

Monitor market place via field feedback and field advisory boards, and collaborate with the brand team on promotional program course corrections

Align brand team on strategic intent and oversee execution of all POA activities including agenda management, planning and training

Coordinate with Sales Training on training programs, content and prioritization of topics, such as selling through step edits and payer restrictions

Develop Field Force tactical programs to support brand growth

Develop investment mix for speaker programs with execution goals

Act as primary point of contact for the field and coordinate field activities across marketing

Monitor sample utilization and make recommendations on how to optimize investment

Assess opportunities for and recommend incentive plans that are aligned with brand goals

Develop innovative approaches to work with distribution partners and organized customers to amplify brand messages and gain insights

Lead the development of key account plans based on local market payer dynamics

Build referral strategy and plans to ensure appropriate executions with the field

Support new hire training activities to improve onboarding process

Requirements:

Demonstrated knowledge in Marketing or Market Access Marketing roles

Sales and Sales Management experience

Demonstrated results in executing differentiated programs in highly competitive therapeutic areas, including low cost generics

Buy and bill experience a plus

Experience in leading and developing long range brand plans and budgets

Experience working cross-functionally to develop account-based business plans

Experience in working closely with all sales force counterparts and gaining insights for sales force needs

Understands US reimbursement environment including governmental programs

Experience tracking and managing budgets with finance counterparts

Strong interpersonal & presentation skills required

Demonstrated ability to deal with all levels of the organization

Must be willing to travel 25-30% (including weekend travel as needed)

Education and Experience:

Bachelor's Degree, MBA a plus

The ideal candidate must have a minimum 15 years of progressive experience in marketing/market access and sales in the life sciences.

Pharmaceutical Sales experience required

Launch experience

This is an opportunity to join our select team that is already leading the way in the Pharmaceutical/Biotech industry. Apply today and learn more about Regeneron's unwavering commitment to combining good science & good business.

To all agencies: Please, no phone calls or emails to any employee of Regeneron about this opening. All resumes submitted by search firms/employment agencies to any employee at Regeneron via-email, the internet or in any form and/or method will be deemed the sole property of Regeneron, unless such search firms/employment agencies were engaged by Regeneron for this position and a valid agreement with Regeneron is in place. In the event a candidate who was submitted outside of the Regeneron agency engagement process is hired, no fee or payment of any kind will be paid.

Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability status, protected veteran status, or any other characteristic protected by law.
Associated topics: chief marketing officer, demand, demand generation, festival, marketplace, mba, media, policy, public relations, twitter * The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.

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