Senior Director, Marketing - Field Force Integration
Compensation: $135,105.00 - $127,920.00 /year *
Employment Type: Full-Time
Industry: Executive Management
Known for its scientific and operational excellence, Regeneron is a leading science-based biopharmaceutical company that discovers, invents, develops, manufactures, and commercializes medicines for the treatment of serious medical conditions. Regeneron commercializes medicines for eye diseases, high LDL-cholesterol, atopic dermatitis and a rare inflammatory condition and has product candidates in development in other areas of high unmet medical need, including rheumatoid arthritis, asthma, pain, cancer and infectious diseases.
Senior Director of Marketing, Field Force Integration, will contribute to the financial success of EYLEA (aflibercept) Injection and will report to the Executive Director, Marketing. This person will have primary responsibility for the development of strategies and execution of tactical programs directly related to field execution that supports the growth of EYLEA across indications.
Monitor market place via field feedback and field advisory boards, and collaborate with the brand team on promotional program course corrections
Align brand team on strategic intent and oversee execution of all POA activities including agenda management, planning and training
Coordinate with Sales Training on training programs, content and prioritization of topics, such as selling through step edits and payer restrictions
Develop Field Force tactical programs to support brand growth
Develop investment mix for speaker programs with execution goals
Act as primary point of contact for the field and coordinate field activities across marketing
Monitor sample utilization and make recommendations on how to optimize investment
Assess opportunities for and recommend incentive plans that are aligned with brand goals
Develop innovative approaches to work with distribution partners and organized customers to amplify brand messages and gain insights
Lead the development of key account plans based on local market payer dynamics
Build referral strategy and plans to ensure appropriate executions with the field
Support new hire training activities to improve onboarding process
Demonstrated knowledge in Marketing or Market Access Marketing roles
Sales and Sales Management experience
Demonstrated results in executing differentiated programs in highly competitive therapeutic areas, including low cost generics
Buy and bill experience a plus
Experience in leading and developing long range brand plans and budgets
Experience working cross-functionally to develop account-based business plans
Experience in working closely with all sales force counterparts and gaining insights for sales force needs
Understands US reimbursement environment including governmental programs
Experience tracking and managing budgets with finance counterparts
Strong interpersonal & presentation skills required
Demonstrated ability to deal with all levels of the organization
Must be willing to travel 25-30% (including weekend travel as needed)
Education and Experience:
Bachelor's Degree, MBA a plus
The ideal candidate must have a minimum 15 years of progressive experience in marketing/market access and sales in the life sciences.
Pharmaceutical Sales experience required
This is an opportunity to join our select team that is already leading the way in the Pharmaceutical/Biotech industry. Apply today and learn more about Regeneron's unwavering commitment to combining good science & good business.
To all agencies: Please, no phone calls or emails to any employee of Regeneron about this opening. All resumes submitted by search firms/employment agencies to any employee at Regeneron via-email, the internet or in any form and/or method will be deemed the sole property of Regeneron, unless such search firms/employment agencies were engaged by Regeneron for this position and a valid agreement with Regeneron is in place. In the event a candidate who was submitted outside of the Regeneron agency engagement process is hired, no fee or payment of any kind will be paid.
Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability status, protected veteran status, or any other characteristic protected by law.
Associated topics: chief marketing officer, demand, demand generation, festival, marketplace, mba, media, policy, public relations, twitter
* The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.
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