Senior Designer, Marketing (New York)


: $77,920.00 - $127,920.00 /year *

Employment Type

: Full-Time


: Advertising/Marketing/Public Relations

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Pumpkin is looking for a Senior Designer, Marketing who loves animals and believes pets are family.
As an integral part of the Pumpkin Experience & Design team, youll participate in every aspect of the customer experience with a strong focus on customer acquisition and growth. Youll be a creative force, pushing our brand to be as impactful and memorable as possible. Youll work closely with our Head of Marketing to create campaigns that convert and grow our business, and content that helps educate and engage our audience. You will help create a cohesive and compelling story for pumpkins customers from the first Instagram ad they see, to the landing page they land on, and the welcome box they get when they join.
What You'll Do:Create digital advertising campaigns that bring our brand to life, connect with pet parents, and drive customer acquisition primarily on Facebook and Instagram.Explore new storytelling formats and mediums imagery, video, animation, testimonials, etc.Create original assets for our brand through design, illustration, photography, etc.Help partner with and direct content partners photographers, community managers, etc.Help build our brand and champion our design language and voiceCollaborate with other marketing and product designersOptimize your work based on success metricsWork fast. Have fun. Love pets.
What We're Looking For:Online portfolio that showcases your creative concepts, executions, and results4+ years of professional experience as marketing designer or art directorExperience working on performance ads on Facebook and Instagram and scaling DTC businesses through impactful creativeExperience across marketing mediums: email, landing pages, collateralExceptional art direction skills. Ability to create a look and not be limited to a single aestheticCraft: excellent executional design skills, typography and illustrationAbility to follow brand guidelines, but to also experiment and expand on themSome motion design skills (you dont need to be a pro but at least know a few hacks and be willing to experiment and learn new tools)Scrappiness: a willingness to experiment, hack, and learn new tricks and tools to createBasic knowledge of marketing concepts and metricsAbility to manage multiple priorities efficiently and effectivelyAbility to create ads that are on brand and also performA love of pets especially cats and dogs!
Nice to Haves:UI/UX design experiencePhotography/video skillsWriting skills: copywriting, blog or editorialAnimation, video and motion design expertise
What We're Offering:Be a part of our mission to create a happier, healthier world for pets & their people.The opportunity to join a team where every team member has the autonomy and support they need to boss their role, own their expertise, and make empowered decisions.Comprehensive health, vision, and dental insurance for you and your dependents.Paid Pumpkin pet insurance and preventative care for every pet in your family.Unlimited PTO.
About Pumpkin:We are building the future of pet health care.
We are creating a world where every Milo, Spot, Sweetie, Sugarbear and Pumpkin has access to the best care humanly possible, no matter their age, condition, or the cost. A place where families and vets work side-by-side to keep pets healthy now, and fur-ever. Because pets are family, and their care should live up to the love and joy they bring us.
Pumpkin is uniquely positioned to disrupt the rapidly growing, multi-billion-dollar pet insurance and pet wellness industry. Were building the most robust support system for pets and their owners in times of good health, illness and emergency. Through the application of cutting-edge technology, product advantages, deep market relationships and best in class distribution capabilities, Pumpkin provides the first truly pet-centric experience in the space. * The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.

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