Conversion Rate Optimization Specialist

Faherty & Flynn LLC in Chicago, IL

  • Type: Full Time
position filled

Faherty and Flynn LLC is a Chicago based executive search and contract staffing firm representing digital marketing talent to brand side career opportunities nationwide. At our firm, Talent is King! Our business model being talent focused takes great pride on quality rather than quantity. We work with dozens of professionals at a time, not hundreds of thousands.

If you are exceptionally talented and have at least 3 years professional CRO experience we want to discuss representing you as your talent agent based on "your" career aspirations. 

General Summary

The Conversion Rate Optimization (CRO) Specialist we represent are responsible for guiding the strategic success and tactical implementation of Conversion Rate Optimization (CRO) campaigns for employers in New York City and Chicago markets. Positions available are contract and direct hire. 

Minimum Responsibilities:

  • Work in tight collaboration with Development, Paid, Design, and SEO teams to ensure services are not siloed.
  • Take action on key metrics and KPIs, through continuous website testing and user experience improvements.
  • Develop test plans & campaign requirements.
  • Create and execute deliverables including: website audits, user journeys, heuristic reviews, wireframes, information architecture, task flows, user scenarios and persona development.
  • Minimum Generally Needed Skills:

  • Strong knowledge of one or more testing platforms (e.g. VWO, Hotjar, Optimizely, Unbounce, etc.)
  • High proficiency in web analytics (Google Analytics preferred)
  • Familiarity with conducting CRO audits across platforms, devices, and channels
  • Advanced skills creating wireframes and functional/interaction specifications
  • Strong experience with HTML, CSS and Javascript is a plus.

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