Sales Planner, Political

Employment Type

: Full-Time


: Government

Job Description

The Opportunity:

Premion, a leading "Over-the-Top" advertising and media business, seeks an experienced Sales Planner to manage Premion's pre-sales and political sales planning strategy teams. This person will report to the Sales Planning Manager and be responsible for all pre-sales related activity. This may include Salesforce Opportunity and RFP development, execution of media plans, ensuring compliance with new advertiser/credit policies, gathering client deliverables, customizing presentations, invoice preparation, and acting as an account service contact for select clientele.


New York City


  • Interact daily with TEGNA Political sales team to create Salesforce opportunities and deliver advertising revenue proposals.
  • Work closely with the Sales Planning Manager to create and implement effective political pre-sales RFP process
  • Respond to requests for information and answer any questions as it relates to political pre-sales process including pricing, volume, forecasts and capabilities
  • Communicate available materials, resources, tools and training to the political sales team
  • Establish and maintain productive working relationships with marketing and account management.
  • Work with the Billing department to ensure compliance with new advertiser/credit policies and invoice preparation
  • Understand political agencies, political advertisers, data and vendor landscapes and trends, reporting these to the organization; who are the major players and how they buy

Job Requirements


  • Bachelor's degree in marketing, business or related field
  • 5+ years of sales assistant, pre-sales, media planning, and or account management experience
  • Understanding of complex request for proposal (RFP) processes and requirements
  • Ability to handle multiple tasks and effectively solve problems
  • Exceptional organizational, project management, communication and interpersonal skills
  • Strong attention to detail and excellent command of English
  • Mac and PC proficient especially for presentation and proposal development
  • Exceptional reputation and professional ethos
  • Proficient in Microsoft Office
  • Salesforce experience a plus but not required
  • Political experience within digital or linear media is preferred


Premion, a division of TEGNA, is a first-in-market advertising services platform that offers local and regional advertisers access to premium long-form episodic content through one streamlined solution. Premion is a new division of TEGNA Media. Premion aggregates advertising inventory from more than 80 OTT inventory sources providing a one-stop-shop for regional and local advertisers. Premion has rolled out nationwide with ability to deliver campaigns in single and multiple DMAs, leveraging TEGNA's sales force of more than 700 across the country, connecting its more than 14,000 local and regional advertising clients.


TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. With 62 television stations and two radio stations in 51 markets, TEGNA delivers relevant content and information to consumers across platforms. It is the largest owner of top 4 affiliates in the top 25 markets, reaching approximately one-third of all television households nationwide. Each month, TEGNA reaches 50 million adults on-air and approximately 30 million across its digital platforms. TEGNA has been consistently honored with the industry's top awards, including Edward R. Murrow, George Polk, Alfred I. DuPont and Emmy Awards. TEGNA also delivers innovative and unparalleled solutions for advertisers through TEGNA Marketing Solutions (TMS). TMS is a one-stop shop that helps businesses thrive through an unmatched suite of services and solutions that reach consumers across television, email, social and over-the-top (OTT) platforms, including Premion, TEGNA's OTT advertising service. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. For more information, visit

TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information.


Job Snapshot

  • Employee Type: Full-Time
  • Location: New York , NY
  • Job Type: Media - Journalism - Newspaper Sales
  • Experience: Not Specified
  • Date Posted: 10/19/2019

Associated topics: addiction, civil service, customer service, fundraiser, guest, meter reader, parking, registrar, social service, violence

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